
Description
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Product Sourcing: Ensure you have a reliable supplier in China who can provide consistent quality and timely delivery of the car neck rest cushions with the TRD logo.
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Branding and Packaging: Develop branding that prominently features the TRD logo on the cushions. Design packaging that enhances the product's perceived value and aligns with TRD's brand identity. Make sure the packaging is labeled clearly with relevant product information, including the product code "FY-4813."
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Target Audience Identification: Identify Toyota enthusiasts, particularly those interested in performance and racing, as your primary target audience. This could include owners of TRD-enhanced vehicles, racing enthusiasts, and individuals interested in automotive accessories.
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Market Research: Understand the demand for performance-oriented accessories, particularly those related to TRD, in the Chinese market. Research competitors offering similar products and assess pricing strategies and consumer preferences.