Description
-
Product Development: Ensure the velvet material used is of high quality, providing both comfort and durability. Collaborate with your supplier to ensure the triangle shape is ergonomic and supportive for users.
-
Branding and Packaging: Develop branding that emphasizes the luxury and comfort of the velvet material and the association with the Toyota brand. Design packaging in beige poly bags that prominently feature the Toyota logo and clearly communicate the product's features. Ensure the packaging is durable and visually appealing.
-
Target Audience Identification: Identify potential customers who prioritize comfort and style in their vehicles, particularly Toyota owners or enthusiasts. This could include drivers who spend long hours commuting or traveling.
-
Market Research: Understand the demand for car neck rest cushions, especially those featuring branded logos like Toyota, in your target market. Research competitors' offerings, pricing strategies, and customer preferences to refine your approach.