Description
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Product Quality Assurance: Ensure the velvet material used is of high quality, providing comfort and durability. Work closely with your supplier in China to maintain consistent manufacturing standards and quality control processes.
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Branding and Packaging: Develop branding that highlights the luxurious feel of the velvet material and the ergonomic U shape design of the cushions. Design sleek and visually appealing packaging in black poly bags that prominently display your branding and product features. Ensure the packaging is durable and labeled with essential product information.
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Target Audience Identification: Identify potential customers who prioritize comfort and support while driving or traveling. This could include drivers, commuters, frequent travelers, or individuals with neck or back discomfort. Tailor your messaging to resonate with their needs and preferences.
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Market Research: Conduct market research to understand the demand for ergonomic car accessories, such as U-shaped neck rest cushions, in the Chinese market. Analyze competitors' offerings, pricing strategies, and customer feedback to refine your marketing approach.